Agentic media mix modeling. Predictive lead scoring. GenAI creative automation. CDP-driven 1:1 lifecycle. Generative engine optimization. Built in your stack, against your funnel.
Each is a system we've shipped or have direct shipped credibility for. We don't take engagements outside this surface area unless we can name an adjacent build we've already done.
Agentic media mix modeling, scenario planning, and incrementality measurement built for the post-cookie world. Calibrated to lift tests, not just historical correlations.
PRIMARY KPI · MER · Incrementality
Predictive lead scoring, next-best-action modeling, and lifecycle orchestration on top of your CDP. RAG-based recommendation integrated with proprietary client data.
PRIMARY KPI · LTV · Payback
Brand-grounded creative generation, variant production, and pre-flight quality evaluation. We build the eval before we ship the generator.
PRIMARY KPI · Creative velocity · ROAS
Generative engine optimization (GEO), AI-native search visibility, and conversational acquisition surfaces. Measurement-first, not vanity-impression-first.
PRIMARY KPI · Share-of-search · GEO presence
Marketing is less regulated than insurance or healthcare, but operationally unforgiving — and the consumer-privacy frame is tightening. Our governance frame is CAC, LTV, MER, and payback — anchored against a privacy posture.
Where regulation does apply (consumer privacy, generative creative claims, AI-disclosure requirements), we apply the same audit-readiness discipline we use in regulated industries.
Our founding team has shipped AI on a venture-backed SaaS marketing platform, including scalable time-series forecasting on AWS and RAG-based recommendation on LangChain integrated with proprietary client data.
Most first conversations are 30 minutes with a senior partner. We'll tell you whether it's a fit, whether AI is the right answer, and what we'd build first.